TREND STUDIO™
Imagine If You Could...
- Manage your trend, color, material and shopping research in one central location
- Improve the management of your trend activities from research through development
- Improve visibility & control of your Trend Management process
- Coordinate trend information within your organization and with your partners
- Plan and control your Trend Research calendar
- Increase the productivity of your teams and partners leveraging trend information
- Access complete trend information anytime, anywhere
INTEGRATING TREND MANAGEMENT WITH PRODUCT DEVELOPMENT AND SOURCING IS THE NEXT CHALLENGE
Trend Researchers are challenged by the increase of trend cycles. Customers have never been more sophisticated and the entire organization needs to be driven by the latest, greatest trend research NOW. Yesterday is too late and tomorrow has already happened. Trend researchers need new tools to share their research with creatives and sourcing. When trend research is properly leveraged and in the right hands, great product decisions are made and what’s hot stays hot until it hits the retail floor... Trend Management is a core competency for Merchants, Designers and Marketers today.
With the introduction of TREND STUDIO™, Trend Management is elevated to a collaborative partnership between members of the development chain. TREND STUDIO™ brings together people and information and supports key lifecycle stages and processes of product development.
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Trend STUDIO™ Features:
- Manage your style, material and color trends, storyboards, shopping research
- Create powerful clipboards to sharewith your teams
- Collaborate real time, leveraging the web through the Trend Studio™ portal
- Support the visualization of your trend research throughout seasons
- Manage the complexity of sharing and updating trend
- Information leveraging web based publishing tools
- Support Trend Management with a centralized dashboard for all of your trend research data
- Support your color, materials and style research libraries with powerfull search capabilities
- Generate complex trend reports
- Supports version control and document management
Trend STUDIO™ Benefits:
- Structured and iterative Trend Management processes
- Systems Architecture able to support the distribution of work among partners
- Product development teams with common access to critical trend information
- Shared Product Roadmaps



